Enjoy exotic atmosphere with colorful shower heads! - Business model template

eye catch

1. Business Plan
The products with colorful optics like gaming servers are getting popular these days. Such colorful optics make people feel exotic atmosphere and get excited even at home. Then, people need entertainment at home during pandemic. Therefore, we would like to give such atmosphere of entertainment to bathroom and would like consumers to enjoy exciting time at home.

2. Business Model Canvas
The important point for our business is to measure sports ability correctly by sensors. In order to promote this service, we made a simple catch phrase to fascinate users shown as follows.

"Enjoy exotic atmosphere with colorful shower heads!"

 Now let's consider each element of the Business Model Canvas.

2.1 Customer Segments
First, as for Customer Segments. Those items are picked up as follows.
  • Any individuals who would like to enjoy exotic atmosphere in bath
  • Any individuals who would like to introduce entertainment to bathroom
Our customer segments are all individuals who are interested in a rich bathroom in order to refresh at home. Now the segment of people is getting to consider taking a bath at home is one of entertainments at home.

2.2 Values Propositions
Next, about Values Propositions. Those items are picked up as follows.
  • Users can feel exotic atmosphere in private bathroom
  • Easy to order from online site
It is very important for people staying home to have relaxing spaces at home. A bath room has a possibility to be best place to make you relaxed well. Then, we guess introducing exotic shower heads with colorful optics has marketing chance. 

2.3 Revenue Streams
Next, about Revenue Streams. Those items are picked up as follows.
  • Pay per an order
  • Maintenance fees
  • Premium membership
Not only just selling the products, we need to set up rich customer support centers. That's because such bath related gears are complicated to use and have a lot of risks not to work correctly. In order to keep user's trust, we need care of users very well.

2.4 Channels
Next, about Channels. Those items are picked up as follows.
  • Website(Desktop, Mobile)
  • App
  • Online shops
We will create online site and apps for online communication. In addition, we will also link to usual sports shopping sites to approach users.

2.5 Customer Relationship
Next, as for Customer Relationship. Those items are picked up as follows.
  • Automated Delivery
  • Customer support
  • Feedbacks & Rating
It is assumed that we should support customers carefully by fixing troubles about sensor products. We need to tell about the risks to users beforehand. Unless the cares, we will lose trusts soon.

2.6 Key Activities
Next, about Key Activities. Those items are picked up as follows.
  • Site development
  • Design products
  • Order manufacturing
  • Promotion
  • Customer support
Since we do not have physical places to put together customers, we can focus on business operations by developing better platform & customer support. 

2.7 Key Resources
Next, about Key Resources. Those items are picked up as follows.
  • The number of products
  • The number of products
  • Platform to order products
In order to keep consumers enjoying the nice user experiment with the latest bath gear, we need to develop  many design patters fo colorful lights. If we cannot keep the quality, we will not be able to achieve customer success.

2.8 Key Partners
Next, about Key Partners. Those items are picked up as follows.
  • Bath related manufacturers
  • Optics Designers
  • Advertising Agencies
It is important to have manufacturer partners to make such sensitive bath gears with colorful lights.

2.9 Cost Structure
Next, about Cost Structure. Those items are picked up as follows.
  • Advertising                      
  • Manufacturing                 
  • Delivery                           
  • Salaries
  • Site & app development
  • Customer support operation
The main costs are for manufacturing, developing and operating platform. We need to customize and improve the system to produce the products depending on the feedbacks from customers.

3. Future Perspective
Currently, people are interested in interiors in bathroom in search of luxury time. Then, we are focusing on colorful optics and introduce such technology to shower heads to heal and sometimes get consumers exciting. Therefore, we need many valuations of colorful patterns to shower heads in order to heal consumers.