Chef delivery service - Professional cooking at your kitchen!

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1. Business Plan
Under the virus pandemic, people feel at ease when they have nice meals at home. But just food delivery cannot satisfy consumers these days because of many troubles. Then, meeting with the demands, we would like to start chef delivery service. We believe people can enjoy professional cuisines and awesome user experience. 

2. Business Model Canvas
The point of our chef delivery service is having professional cuisines at home. Therefore, We would like to set the following as a catch phrase that tells our advantages to customers. 

"Enjoy professional cooking at your kitchen! "

 Now let's consider each element of the Business Model Canvas.

2.1 Customer Segments
First, as for Customer Segments. Those items are picked up as follows.
  • Any individuals who want to have professional meals cooked by professional at home soon
  • Any individuals who want to watch chefs cooking at home
  • Any professional chefs who want to cook outside of restaurants
  • Any chefs who do not want to have their own kitchens
Our customer segments are simply all individuals who would like to enjoy professional cuisines at home. All they have to do after booking chef delivery is waiting at home. 

2.2 Values Propositions
Next, about Values Propositions. Those items are picked up as follows.
  • Uses can enjoy professional cooking at home
  • Uses do not need to go out of home for shopping to buy ingredients of recipes
  • Professional chefs do not need to have own kitchens
  • Users can confirm chef’s reputation quickly
  • Easy to register for chef delivery from online site and app
  • Pay with online methods
It is difficult to go abroad under the virus pandemic, then we hope consumers will be glad to enjoy professional cuisines at home like in expensive restaurants. 

2.3 Revenue Streams
Next, about Revenue Streams. Those items are picked up as follows.
  • Pay per cooking
  • Subscription
  • Premium membership
Customers can book the chef delivery by just clicking button in online site. In addition, if consumers join the premium membership, they can customize recipes as they like.

2.4 Channels
Next, about Channels. Those items are picked up as follows.
  • Website(Desktop, Mobile)
  • App
  • Marketing sites
We will create websites and apps to book and manage chef delivery. In addition, we will also link to some marketing sites in order to promote this service.

2.5 Customer Relationship
Next, about Customer Relationship. Those items are picked up as follows.
  • Customize recipes based on requests
  • Remind before booking
  • Recommend chefs
  • Customer support
  • Feedbacks & Rating
It is assumed that individual customers will place their own orders from their smartphone. Then, create a mechanism to improve business by receiving feedbacks and ratings from customers who purchased our products.

2.6 Key Activities
Next, about Key Activities. Those items are picked up as follows.
  • Platform Development
  • Customer support
  • Development of recommendation algorithm
Consumers must be worried about delivery of unknown people. Therefore, we should care about the feelings very well as customer support. As a positive support, we would like to recommend nice chefs to users using by algorithm.

2.7 Key Resources
Next, as for Key Resources. Those items are picked up as follows.
  • The number & quality of chef 
  • Platform to book chefs
  • Platform to manage chef delivery and cooking
  • Discount tickets
Not only professional chefs, platform to manage chef delivery is important for this business. Creating user friendly online platform, we need to enhance the trust from customers.

2.8 Key Partners
Next, about Key Partners. Those items are picked up as follows.
  • Professional chefs in many cooking genres
  • Information Technology Partners
  • Payment Processors
  • Advertising Agencies
In order to keep consumers enjoying the nice user experiment with professional cuisines at home, we need to have many professional chefs in many genres. 

2.9 Cost Structure
Next, about Cost Structure. Those items are picked up as follows.
  • Advertising
  • Site & app development
  • Site & app operation
  • Salaries
The main costs are for developing and maintaining the online platform. We need to customize and improve the system depending on the feedbacks from customers.

3. Future Perspective
Under the virus pandemic, just food delivery became trend firstly. But the trend didn't continue for a long time. Then, considering user experience, we will start chef delivery service. However, we assume that the service will also have some troubles. Therefore, we need to continue to research user's feedbacks and change business model flexibly.